Experts in Player Data Management

Affinity Sports — the specialists in Player Data Management — offers solutions for National, Regional, State and local sports associations with powerful integrated tools to run associations, leagues, clubs, tournaments and teams.

Time Really Matters

Integrated Sports Data Management made easy.  Coaches and volunteers are passionate for the game they love, not constantly filling out forms with information that they have already provided.  Affinity Sports’ integrated ShareView platform lets people save time while delivering state of the art compliance services, eliminating errors and increasing compliance efficiency so you can grow your business while reducing staff and volunteer workload to allow your association to deliver better member service and growing the game.

Evaluating the latest trends in data management, Affinity Sports is an expert on data aggregation and governance.  From historical reporting to forecasting future growth, appropriately aggregating and managing data will be what drives new association and participant growth and what separates successful associations from the pack.

“At Affinity Sports, we are focused on bringing the best business technology to the youth & adult sports markets,” said Mark Skeen, CEO of Affinity Sports.

“We are our clients’ technology partner and our goal is to show people how Affinity’s integrated technology solutions drastically reduce the work involved in managing a sports organization and ensuring compliance with all association rules,” said Skeen.


Enterprise Level Data Services

Since 2002, Affinity Sports has deployed its ShareView technology platform to its client sports associations, clubs and leagues to ensure access to real time information and aggregated participant data which allow our clients to develop an understanding of historical and future business trends.


Our system capabilities allow National Governing Bodies and Associations to efficiently streamline their organizations — and grow while reducing overhead costs.

4 Millions Annual Users

Associations, Leagues, Clubs, Tournaments, Teams, Coaches, Players and their Families log into and utilize various elements of Affinity’s integrated ShareView technology platform.

Data Management & Compliance:

Integrated data management and compliance for every sport on every level: national, regional, state and local.

Online Registration

Affinity’s Integrated Registration service saves you time and money with the player and volunteer registration data seamlessly flowing into our association’s integrated ShareView technology platform without any need for manual uploads.


Highly Secure & responsive platform exceeds customer expectations.

Customer Service

Market leading customer service — we are here whenever you need us.

Tournaments, Events & Camps

Integrated registration service, real time game scoring and drag-n-drop scheduling.


Unique Player IDs & Family Unit

Affinity issues unique player ID’s that stay with a player throughout their amateur sports career.  This ensures accuracy and security while eliminating duplicate records.

Risk Management

Background checks for administrators and coaches with automatic status summary.

Player Eligibility & Return to Play Protocols

Shareview tracks player and team eligibility through the year including player transfers, red and yellow cards, ejections, return to play protocols to enforce compliance rules and to protect our kids, organizations and sports.


From coaching educations to camps and seminars – all made simple.

Automated Data Migration

All of ShareView’s modules can be automatically updated with player and league information. Registering competitive teams for the next season can be completed through a drag and drop of last year’s data with minor modifications for updated players.

Referee Assignment

Dedicated to bringing technology to help referees, Affinity Sports has the right solution.

What Our Clients Say About Us

  • "Life is so unpredictable. If you think about everything we do every day — you realize we are constantly using our cell phones. Affinity Sports understands that — their Interactive Digital Cards are great. If for any reason the youth soccer player cards go missing — there is always somebody with a cell phone on the field."

    Rachel BolickRachel BolickExecutive Director of South Carolina Youth Soccer
  • "Instead of the old-school three ring binder with privacy documents falling out all over the place as a soccer team manager walks across the soccer field, Affinity Sports keeps all our private player and coach information securely protected."

    Rachel BolickRachel BolickExecutive Director of South Carolina Youth Soccer
  • “In my years of experience, having the best technology creates the best opportunity. Affinity Sports gives us this opportunity & advantage.”

    Terry FisherTerry FisherCEO of Washington Youth Soccer
  • "Utah Youth Soccer Association collects 25%, roughly $500,000 MORE than before by using Affinity Registration. More soccer organizations would benefit from unburdening themselves from this problem. We receive 100% of our money and it's all done with a lot less work."

    Brian SmithBrian SmithUtah Youth Soccer President
  • “Affinity Sports’ leading technology will improve our ability to work with our players, coaches and referees and allow us to focus on growing the game of soccer in Florida.

    Jennifer WestonJennifer WestonExecutive Director of Florida State Soccer Association
  • "Affinity Sports offers Florida the most complete solution for registering our players.  Affinity Sports’ comprehensive online registration and sports management software is the best on the market and we are thrilled to be working with their talented staff."

    Jennifer WestonJennifer WestonExecutive Director of FloridaState Soccer Association